This Hail to Heroes campaign was born from a need to decrease food waste and ensure the consistency of apple supplies in Pick n Pay stores. Kysna-Plett Herald: Read article here Mossel Bay Advertiser: Read article here Oudtshoorn Courant: Read article here George Herald: Read article here Graaff-Reinet Advertiser: Read...
South African growers and retailer create campaign around hail-damaged apples
Local consumers educated on value of imperfect fruit as hail becomes more common in the Western Cape South African growers and retailer create campaign around hail-damaged apples South African retailer Pick n Pay has started selling apples of all varieties that sustained surface damage during hail storms over the Ceres...
How do you like them apples? Pick n Pay helps farmers to sell their hail-damaged fruit
There’s nothing wrong with the fruit, which is all the more reason for buying the slightly flawed produce. Read original here
‘Hail to the heroes’: Pick ‘n Pay teams up with orchards to sell injured apples and protect jobs
Read original article here
Hail to Heroes campaign shows goodness of fruit is more than skin deep
In an effort to decrease food waste, Dutoit and Good Hope Fruit have partnered with Pick n Pay on the Hail to Heroes campaign, to promote the merits of cosmetically blemished produce. The Hails to Heroes campaign was conceptualised following the impact of multiple hailstorms on all apple varieties over...
Dutoit, Good Hope Fruit and Pick n Pay partner to decrease food waste with Hail to Heroes campaign
South Africa faces a staggering 10 million tonnes of annual food loss, with a significant amount ending up in landfills. The apple industry has been hit hard by hailstorms, including those in November 2022 and February this year. In response, Dutoit Agri, Good Hope Fruit, and Pick n Pay have...
Pick Dutoit – FROOOT
FROOOT Campaign
We Braved the Storm…
Visit Hail to the Heroes
Grown with love and care on their farms
@dutoit_agri is celebrating another season of delicious apples! Grown with love and care on their farms, their apples are now available in Pick n Pay stores nationwide. To mark this occasion, @dutoit_agri is giving away two boxes of their sweet and refreshing Apple-Pietini cocktail kits! To enter the giveaway, all...
Apple and pork really do make the perfect pair!
Apple and pork really do make the perfect pair! We’re celebrating Autumn and our bountiful apple harvest with this deliciously wholesome recipe, developed by @my_homemade_kitche_za This can be served as the perfect appetizer or savoury party snack for any occasion or add a crunchy side salad or mashed potato for...